I am a goal-oriented, empathic and proactive product designer with excellent interpersonal, analytical and problem-solving skills.
👋🏼 Hi I'm Rosie, a product designer helping companies create impactful growth and monetization experiences.
Over the past 6+ years, I've helped launch products for B2C and B2B platforms such as Cerebral, Thumbtack and Reforge 😄 .
Built the design from the scratch that drove the company generate more than $50k revenue and attract 1000+ paid members ($49 a year) within a month after the release in iOS and web.
Read StoryBuilt new pricing and packaging for teams and individuals. Led subscription management design on billing and account page.
Read StoryRedesigned onboarding experience for Firework, used by millions. Increased the conversion rate of finishing the onboarding flow by 20%.
Read StoryLed the dashboard design for video.io to help developers access information and manage assets easily.
Read StoryInvented and released Reveal Video with team, where combines horizontal and vertical video into a uniquely immersive experience. It helped Firework get featured by Apple Store, Google Play, etc.
Read StoryMake Lunya more appealing and compelling for a new visitor who has only seen a Facebook / Instagram ad about the brand.
Created the incognito feature for college students via mobile and desktop apps where they can chat in a safe and fun environment. It became one of the most valuable features for LOOP Social.
Led responsive web design for LOOP Social, which increased app downloads by 2X.
We used A/B testing as a tool to unlock the information needed to improve conversion, deepen engagement, and maximize the positive experiences of our users.